Having your own databases and tools to collect user information on your hotel’s website will be crucial after this change in the game rules expected in 2024.

Antoni Riera is Professor of Applied Economics at the Universitat de les Illes Balears and Director of the Impulsa Balears Foundation, whose mission is to raise the stakes in the circularity as a way of progress and prosperity.

The Internet is an ecosystem in constant motion and 2023 will be remembered as a year of changes that, in the medium and long term, will offer numerous advantages.

Improving your hotel’s WIFI connection has a direct impact on customer satisfaction. But, in addition to enhancing your reputation, it can help you achieve your sustainability and energy efficiency goals.