wifi hotel sustainable

Improving your hotel’s Wi-Fi helps you to be more sustainable

Improving your hotel’s WIFI connection has a direct impact on customer satisfaction. But, in addition to enhancing your reputation, it can help you achieve your sustainability and energy efficiency goals.


Developing sustainable actions and improving your hotel’s Wi-Fi have more in common than you might think. Both have a direct impact on your brand’s reputation and influence the perception that customers have of it. The path to sustainability is imperative for any business and improving your Wi-Fi connection can help you achieve both goals: being more sustainable and meeting the needs of your guests.

Focusing on improving your hotel’s Wi-Fi solution, optimising the network, detecting errors in real time and anticipating possible incidents are key to becoming more efficient.

IoT: an ally on the road to sustainability

The IoT (Internet of Things) can be your hotel’s best ally when it comes to optimising resources. The WiFiBot system developed by Hotelinking to improve hotel Wi-Fi uses this technology to automatically solve guests’ connection problems. In this way, the intervention and travel of technical staff is avoided, as their assistance is rarely necessary.

WiFiBot acts as a universal controller that centralises the entire system in a single dashboard. But also:

  • No new infrastructure is required as it uses the hotel’s existing network system.
  • Enables control of networks such as 5G, GPON, EoC and even upcoming ones. Not to mention Wi-Fi 6, which offers higher speed, better performance and energy efficiency.
  • Optimises the number of Wi-Fi access points, avoiding cost overruns and unnecessary electricity consumption.
  • Allows you to switch off devices that are not being used in certain rooms or areas of the hotel through smart plugs.
  • Saves on materials, wiring and expensive installations, reducing the waste generated by your hotel.
  • Increases the lifetime of the devices. Where a technician may decide to replace the material, the IoT-based tool determines whether this is really necessary.

Improving your hotel’s Wi-Fi generates return

Guests, however, are not aware of the Wi-Fi solution used by your hotel. However, they expect the network to function optimally. Reliable and free Wi-Fi is the main technology that drives the booking decision for 84% of customers, according to a study by the prestigious Hospitality Technology magazine. This is a critical service for any guest profile, from those who telework to those who only occasionally check social media. Ensuring a strong Wi-Fi connection for your hotel guests means:

  • Improving your hotel’s rating on review portals.
  • Avoiding waves of customer complaints at the reception desk.
  • Saving time in operational processes, easing the staff’s workload.
  • Encouraging your customers to be your brand ambassadors.

Therefore, IoT-based tools such as WiFiBot save time and resources, lower costs and improve reputation. This translates into greater efficiency and a further step towards your hotel’s quest for much-needed sustainability.