We Connect Hotels with Their Guests at Every Stage of the Stay

Hotelinking helps hotel groups capture data, automate processes and improve the guest experience through a solution designed specifically for the hotel ecosystem.

Meet the Hotelinking staff

What is Hotelinking

With more than 10 years of experience in the industry, Hotelinking is a technology platform created to help hotel groups better understand their guests, communicate with them more directly and simplify the management of every stay.

We integrate the main systems within the hotel ecosystem to turn guest information into useful data, automated processes and smoother experiences before, during and after the stay.

This allows us to work with PMS, WiFi, booking engines, CRM, communications, online check-in, payments, online reputation and networks, connecting areas that usually operate separately.

Hotelinking in Numbers

Since 2016, Hotelinking has grown alongside hotels and hotel chains that share the same vision: making better use of technology to build more direct relationships with their guests and simplify their teams’ day-to-day work.

  • +1,200

    hotels that trust the products offered by Hotelinking

  • +10M

    guests registered through our solutions

  • +120

    active integrations with hotel systems

  • +30M

    in commission savings by driving direct sales

One platform, three areas of expertise

Hotelinking brings together solutions designed for the key teams involved in the guest experience: marketing, IT and front desk.

GuestMaker

GuestMaker

Guest engagement and hotel CRM.

Helps hotel groups capture, enrich and activate guest data through hotel CRM, captive portal, WhatsApp, AI concierge and automated marketing campaigns.

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WiFiBot

WiFiBot

Proactive network monitoring.

Helps IT teams monitor networks, detect incidents and gain visibility over critical infrastructure such as access points, switches, GPON, WAN and connectivity services.

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DeskForce

DeskForce

Front desk automation.

Helps hotel teams digitalize key processes such as online check-in, digital check-out, payments and guest registration, reducing friction throughout the stay.

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The Team Behind Hotelinking

Behind Hotelinking is a multidisciplinary team that combines expertise in hospitality, product, engineering, networks, operations, marketing, sales and customer success.

We work together to create useful, easy-to-adopt technology solutions designed to support hotels in their day-to-day operations.

  • Daniel Alzina

    CEO

  • Kevin O'Hagan

    CTO

  • Xisco Lladó

    Product Designer

  • Engineering

  • Javier Viñas

    Full Stack Developer

  • Daniel Maestre

    Integration Specialist

  • Operations

  • Carlos Otín

    Senior Network Engineer

  • Leopoldo Arteaga

    Operations Engineer

  • Daniel Dziura

    Operations Engineer

  • Juan Antonio Alarcón

    Operations Engineer

  • Aina Juárez

    Operations Engineer

  • Gracjan Zurko

    Operations Engineer Junior

  • Nathan Perret

    Operations Engineer Junior

  • Sales

  • Manel López

    Head of Sales & Business Development

  • Yesenia Figueroa

    Sales Manager

  • Toni Joan Llodrà

    Business Development Manager

  • Enrique Fernández

    Global Business Development Manager

  • Customer Success

  • Marina López

    Head of Loyalty & Customer Success

  • Adrián Martorell

    Marketing & Digital Transformation Specialist

  • Ana de Bedoya

    Customer Success Specialist

  • Laura Pino

    Customer Success Specialist

  • Admin & Finance

  • Carmen Hernando

    Admin & Finance Manager

  • Ana Company

    Admin & Finance

  • Gabriel Rotger

    Admin & Finance

  • Human Resources

  • Ana García

    HR & Office Manager

  • Marketing

  • Tomeu Fiol

    CMO

  • Esther Company

    Graphic Design Manager

  • María Dolores Abujas

    Motion Design Manager

Our Investors

  • Pepo Rullán

    Group CEO of Hospex Holding,
    Founder & Director of Personalized Business, Sport & Leisure Services

  • Jordi Ber

    Non Executive Director de Habitissimo

  • Paco Gimena

    Fundador de Mola.com,
    Ex Managing Director
    Oasis Hotels (Globalia)

  • Alex Rodríguez

    Reus Capital Partners

  • Carlos Moncho

    SVP Cendyn Marketing Cloud

  • Jaume Alzina

    CEO de Winhotel

Daniel Alzina

CEO

An Open Letter from Our CEO: Revolutionizing Hotel Data for a New Era.

The hospitality industry is evolving, and so must we. At Hotelinking, we recognize the challenges you face—rising competition, the dominance of OTAs, and the growing demand for personalized guest experiences. The good news? We can transform these challenges into opportunities. How? By tapping into one of your most valuable, yet often underutilized, assets: your guest database.

Your guest data is not just a collection of contacts; it’s the fuel that powers your CRM, marketing strategies, and direct booking initiatives. However, we understand that many hotel groups struggle with fragmented, low-quality data. That’s why we have developed a suite of innovative solutions to help you build, maintain, and maximize a high-quality guest database—one that fosters loyalty, drives direct bookings, and strengthens your brand.

Our Smart Wi-Fi solution seamlessly integrates with your Property Management System (PMS) and CRM, capturing verified guest information in real-time. This transforms your Wi-Fi network into a powerful tool for engagement, unlocking data that drives personalized marketing campaigns. With real-time email verification, your database remains clean and actionable, ensuring that every email you send reaches its target, with nearly 100% deliverability rates.

Hotelinking’s mission is simple: to empower hotel groups to take control of their guest data and use it to build lasting relationships with their guests. Our tools don’t just enhance your operations—they revolutionize the way you manage, engage, and retain your guests. By reducing reliance on OTAs, and leveraging direct booking strategies, we ensure your marketing efforts reach their full potential.

We invite you to explore the future of hospitality with us—one where your data drives success and every guest interaction counts. Together, let’s shape the future of hotel marketing, direct bookings, and guest loyalty.

Warm regards.

Would you like to discover how Hotelinking can help your hotel group?

Explore our solutions to capture guest data, automate processes and better connect your hotel systems.