Products GuestMaker – Marketing Cloud Captive Portal Boost Guest Survey Responses

guestMaker Marketing department

Boost Guest Survey Responses

Accurate data collection and improved survey responses are effortless with Hotelinking’s Captive Portal. Gain real-time insights to enhance your decisions and improve guest satisfaction.

Hotelinking - Boost Guest Survey Responses
WiFi login process

Automatically collect accurate guest data, enabling you to send post-stay surveys to a larger, verified audience for more meaningful feedback.

Eliminate manual email collection errors and improve survey response rates by capturing guest details seamlessly through the WiFi login process.

Increase survey participation with a high-quality, real-time database, providing a more representative picture of your guests’ overall experience.

Gain deeper insights from guest surveys, ensuring feedback is accurate and actionable to help you make data-driven improvements in guest satisfaction.

Streamline Survey Processes and Maximize Guest Feedback Quality

  • Automatically send surveys

    Automatically send surveys to guests using accurate, WiFi-collected data.

  • Boost survey participation with seamless

    Boost survey participation with seamless, real-time guest data integration.

  • Ensure surveys reach verified guests

    Ensure surveys reach verified guests for more reliable, actionable insights.

  • Effortlessly collect guest emails

    Effortlessly collect guest emails via WiFi login to enhance survey feedback.

  • Streamline survey delivery

    Streamline survey delivery by automating data collection from all guests.

Marketing department

Poor Guest Databases Cost Crucial Survey Feedback

Hotel groups lose valuable insights when guest databases are incomplete and outdated. Accurate data can transform survey response rates dramatically.

Low Survey Reach, Inaccurate Feedback.

When guest databases lack quality and size, only a small fraction of surveys are sent, leading to unrepresentative feedback that fails to capture the true guest experience.

Missed Guest Recovery Opportunities.

Without accurate contact details, unhappy guests go unheard. This results in missed chances for recovery, impacting long-term satisfaction and guest retention.

Lost Revenue From Disengaged Guests.

Poor data leads to low survey participation, limiting insights and preventing hotels from addressing issues that could improve the guest experience and drive future bookings.

The simplicity of guest data collection through Hotelinking’s next-generation Wi-Fi login has allowed us to build a high-quality database, enhancing our marketing precision and driving conversions.

Maite Rodríguez Alonso DTI Project Management - Satocan

Accurate Data. Faster Issue Resolution

High survey open rates with accurate guest data

High Survey Open Rates With Accurate Guest Data

Hotelinking’s automated data capture ensures that all guest data is accurate and up-to-date. This leads to a 55% to 70% survey open rate, providing more comprehensive guest feedback.

Prevent negative reviews with internal feedback

Prevent Negative Reviews with Internal Feedback

By gathering guest feedback through surveys, hotels can address issues internally. This reduces the risk of negative reviews on public platforms like TripAdvisor and Google.

Resolve guest complaints and improve loyalty

Resolve Guest Complaints and Improve Loyalty

Hotel staff can act on survey feedback in real-time, turning unhappy guests into loyal customers. This minimizes reputational damage and enhances long-term guest satisfaction.

Seamless Integration with Built-in Survey Solutions

Hotelinking’s during-stay and custom survey tools are fully integrated, allowing automated emails to be sent based on custom workflows. The setup is effortless, with business rules configured during installation for maximum flexibility.

Compatible with Third-Party Survey Platforms

Hotelinking works with ReviewPro, TrustYou, Customer Alliance, and more, integrating directly with the PMS. Guest data collected through the captive portal is automatically passed via API/Webservice, simplifying survey delivery.

API Access for External Systems and Survey Vendors

Hotelinking’s API allows external systems or survey vendors to retrieve guest data automatically. This ensures the highest data quality and size by comparing total guests across properties to the database generated.

Ready to Transform Your Guest Feedback into Actionable Insights?

By using Hotelinking, hotel groups can effortlessly capture guest feedback, increase survey response rates, and address guest concerns in real-time, all while protecting their brand reputation and improving overall guest satisfaction.

Ready to Transform Your Guest Feedback into Actionable Insights?

Let’s connect and see how Hotelinking’s automated surveys can boost response rates, prevent negative reviews, and seamlessly integrate with your systems.