Tag: Email marketing

We know that although marketing represents a significant investment, the return you obtain is well worth the initial effort.

CRM software is a crucial element that allows for effective communication and customer relationship management.

For hotels, it is now more important than ever for each of the actions and processes involved in the purchase cycle of their consumers to be verified, manageable and optimisable.

In a market as competitive as the hotel sector, it is crucial to turn your brand into a reference point for its target market when trying to secure more direct sales. However, getting your company to be the first one that a client thinks of when they consider booking a hotel can be a challenge in its own right.

From ADGTravel and Hotelinking, we have conducted a global benchmark study on newsletters. In it, we analyse the messages and their usability to evaluate their effectiveness and conversion power.

To make current hotel customers loyal and spread awareness for your hotel, you must also work with other marketing tools (and strategies).