Tag: Email marketing

Marketing actions to earn your guest’s loyalty
We know that although marketing represents a significant investment, the return you obtain is well worth the initial effort.

5 key reasons to invest in a hotel CRM
CRM software is a crucial element that allows for effective communication and customer relationship management.

Why is it crucial to verify your contacts’ email addresses?
For hotels, it is now more important than ever for each of the actions and processes involved in the purchase cycle of their consumers to be verified, manageable and optimisable.

Four ways to improve the awareness of your hotel’s brand
In a market as competitive as the hotel sector, it is crucial to turn your brand into a reference point for its target market when trying to secure more direct sales. However, getting your company to be the first one that a client thinks of when they consider booking a hotel can be a challenge in its own right.

[Study] How to design a newsletter that generates conversion
From ADGTravel and Hotelinking, we have conducted a global benchmark study on newsletters. In it, we analyse the messages and their usability to evaluate their effectiveness and conversion power.

Marketing tools to make your hotel customers loyal.
To make current hotel customers loyal and spread awareness for your hotel, you must also work with other marketing tools (and strategies).