Hotelinking Additional Product Terms

These Additional Product Terms (“Product Terms”) apply specifically to the use of individual Hotelinking software products. They are incorporated by reference into the Hotelinking Master Terms & Conditions (“Master Terms”) and are binding upon any Customer (“you”) who subscribes to one or more Hotelinking products. Capitalized terms not defined herein have the meaning set out in the Master Terms or applicable Data Processing Agreement (“DPA”).

In the event of any conflict between these Product Terms and the Master Terms, the Product Terms shall control with respect to the relevant product.

1.1 Overview

GuestMaker enables hotel groups to capture high-quality guest data via WiFi captive portals and leverage that data to automate marketing campaigns and boost direct bookings.

1.2 Data Captured

The system captures:

• Email addresses (with real-time verification)
• First and last names, nationality, language
• Reservation metadata (e.g. channel, board type, check-in/check-out dates) when integrated with a PMS
• MAC addresses and session metadata during WiFi login

1.3 CRM and PMS Integrations

GuestMaker integrates with CRMs (e.g., Cendyn) and PMSs (e.g., Avalon, Opera) to enrich guest profiles. All data transfers are securely encrypted and governed by GDPR-compliant data processing contracts.

1.4 Data Responsibilities

• The hotel group is the Data Controller.
• Hotelinking acts as Data Processor and processes guest data solely under the hotel’s documented instructions.
• Hotelinking ensures emails are validated and sanitized to ensure campaign effectiveness and compliance with anti-spam laws.

1.5 Email Marketing Features

GuestMaker includes:

• Drag & drop template builder
• AI-generated subject lines and image suggestions
• Drip campaigns and automated workflows
• Delivery performance analytics

1.6 Deliverability Commitments

Hotelinking commits to maintaining >99% deliverability and supports IP warmup, bounce management, and complaint handling.

1.7 Limitations and Fair Use

• Usage of the platform is subject to fair use limits described in your Order Form.
• Hotelinking reserves the right to temporarily suspend access if abuse or excessive use threatens platform integrity.

2.1 Overview

Deskforce digitizes the check-in and check-out process, offering pre-arrival registration, in-lobby assisted check-in, and digital payments.

2.2 Data Processing

Deskforce processes the following data:

• Reservation details
• Guest ID/passport images (via OCR)
• Credit card data (via PCI-DSS compliant processors)
• Signature capture and document generation

2.3 Integration Scope

• PMS integrations allow for validation of existing reservations and automatic registration.
• Integration with payment gateways allows card authorization and settlement during check-in/check-out.
• Where legally required, integrations with law enforcement or tourism authorities can be activated to transmit guest details.

2.4 Legal Responsibility

• The hotel remains responsible for collecting lawful guest consents.
• Hotelinking processes personal data solely for purposes of check-in, check-out, and legal compliance.

2.5 Paperless Commitment

Hotels using Deskforce are expected to replace manual registration processes entirely with the digital flow to ensure operational efficiency.

2.6 AI and Automation

Deskforce may include optional AI components (e.g., fraud detection, OCR enhancements) where permitted by applicable law. Any biometric or sensitive data capture must be activated explicitly and may be subject to local legal requirements.

3.1 Overview

WiFiBot proactively monitors hotel network infrastructure, including GPON, WiFi access points, switches, and internet connectivity, and performs autonomous fault resolution.

3.2 Data Collected

WiFiBot collects:

• Device identifiers (IP, MAC address)
• Device health and uptime metrics
• Network performance stats (latency, packet loss, throughput)

3.3 Data Privacy

• WiFiBot does not collect personal data of guests.
• All monitoring data is technical/operational in nature and limited to devices and network infrastructure.

3.4 Integrations

• WiFiBot supports SNMP, API, and proprietary integrations with network devices (e.g., Cisco Meraki, Aruba, Mikrotik).
• Alerts and metrics may be pushed to customer’s internal systems or third-party tools (e.g., Telegram, Grafana, Slack).

3.5 NOC Services

• Where included, the NOC+WiFiBot service provides 24/7 infrastructure monitoring, fault escalation, ticket resolution, and reporting.

3.6 SLA Scope

Availability and response commitments are defined in your service contract or Order Form.

3.7 Fair Usage & Limits

WiFiBot may restrict access or alerts if unreasonable polling, excessive volume, or unauthorized access patterns are detected.