Category: Guestmaker

To achieve long-term profitability and success in such a volatile and highly competitive industry as hospitality, it is essential to cultivate and nurture guest loyalty.

We examine how generating and activating enriched guest data via a captive portal can become the cornerstone of direct-booking growth in hotels. A vital requirement to optimise results, foster loyalty and strengthen the hotel’s own channel in a highly competitive market.

We analyze how a smart WiFi solution allows hotels to turn guest access into a strategic channel: capturing high-quality data, integrating with hotel systems, and effectively increasing direct bookings over commission-based channels.

Criticism is inevitable, the important thing is to know how to manage it properly so that it impacts your business as little as possible.

A hotel’s Wi-Fi is a critical factor when it comes to guest satisfaction, encouraging them to return and to post positive reviews on opinion portals.

One of the most critical challenges that hoteliers face nowadays is online reputation, since this sector is more sensitive to customers’ comments and reviews.