Email Marketing Guide: How to plan email campaigns for the hotel sector from scratch. (II)
There are endless options for email marketing campaigns that can be created, highlighting the unique features of the accomodation.
Email Marketing Guide: How to plan email campaigns for the hotel sector from scratch. (I)
One of the keys to succeed with your email marketing campaigns is planning what you want to communicate.
Jaume Ordinas (Garden Hotels): “We want to set an example to encourage other companies to opt for sustainable initiatives.”
Jaume Ordinas is the comptroller of the Garden Hotels Group and coordinates the chain’s circular economy project, which has become a benchmark in the sector.
5 technical SEO tips for hotels
No matter where you are based or who you are trying to reach, search engines optimisation (SEO) is crucial for all hotels expecting to sell their services and improve the knowledge and general brand awareness.
Xavier Idevik (DonDominio): “Having a good domain is a vital aspect. It’s the online identity of the company.”
Xavier Idevik is a Digital Marketing and Business Intelligence expert, currently working as Manager of DonDominio’s marketing department.
Email Marketing Guide: Email subjects that obtain high open rates.
The subject is one of the most important factors in an email marketing campaign.