The guest experience is one of the main concerns in the hotel industry. Therefore, now more than ever, the relationship with the customer must be carefully managed at each of the stages, from the first contact with the accommodation until after the stay.

5G technology opens a wide range of possibilities in the world of the “Internet of things” and real-time information at the hotel.

Marta Jacob has been a full professor in the Department of Applied Economics, University of the Balearic Islands, since 2009, and is the founder and driving force of the INTO Seminar.

When we want to send emails in different languages ​​simultaneously, translation and localization have to be present in the planning from the beginning.

Knowing the cognitive processes of the human being is fundamental to marketing.

Hotelinking allows integrations to a wide network of partners to get the most out of data and add value to both hotel management and the customer experience.