
Marta Jacob (UIB): “Tourists are increasingly seeking environmental attributes in accommodation.”
Marta Jacob has been a full professor in the Department of Applied Economics, University of the Balearic Islands, since 2009, and is the founder and driving force of the INTO Seminar.

Email Marketing Guide: 5 factors to successfully translate an email marketing campaign.
When we want to send emails in different languages simultaneously, translation and localization have to be present in the planning from the beginning.

Email Marketing Guide: Copy creation for hotel email marketing campaigns that increase conversions
Knowing the cognitive processes of the human being is fundamental to marketing.

Hotelinking integrates with Tesipro Solutions property management system
Hotelinking allows integrations to a wide network of partners to get the most out of data and add value to both hotel management and the customer experience.

Hotelinking announces integration with QuoHotel PMS
QuoHotel is a functional and cutting-edge system that increases the efficiency of the entire hotel operation.

Rubén Zamora (Mallorca Ç Collection): “Using technology simplifies many daily tasks, but always with people in the background who can add a warm touch.”
Rubén Zamora is the General Manager of Mallorca Ç Collection, the hotel management company behind El Llorenç Parc de la Mar 5* hotel.