What is social CRM? Know what the advantages are for your hotel
Social CRM is the strategy that includes your hotel’s social media accounts, networks where your customers and potential customers are.
[Whitepaper] What is GDPR? Know all about the General Data Protection Regulation.
The GDPR (General Data Protection Regulation) is a regulation that aims to strengthen and unify the data protection of EU citizens.
Which strategies work to increase traffic to your hotel website?
Traditional marketing strategies are no longer as effective as they once were. Now, most of our potential customers are on the Internet.
What is brand awareness and how does it benefit your hotel?
Brand Awareness: this concept is what measures the popularity of a corporate brand.
How a hotel CRM helps comply with the new data protection regulation.
The GDPR is the biggest change in data protection since 1995. And this new regulation particularly affects the hotel sector.
Is your hotel prepared to apply the GDPR?
The new General Data Protection Regulation (GDPR) has certain implications for hotels’ online activities.