Category: Marketing

How to attract guests to your hotel when bookings drop?
Marketing 4:00 Min read

How to attract guests to your hotel when bookings drop?

New technologies offer new possibilities to gain more visibility, recover customers and attract new ones.

Tomeu Fiol CMO de Hotelinking
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Marketing 4:00 Min read

What measures can we take to attract more direct bookings? Border openings from 21st June. The beginning of a new normal.

The current situation shows the need to invest in tools that allow to know the customer better.

Marga Escandell Content Manager
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Email marketing campaigns to draw the attention of customers who have forgotten about us
Marketing 3:40 Min read

Email marketing campaigns to draw the attention of customers who have forgotten about us

Email can be one of the most valuable marketing resources, especially for the hotel industry.

Tomeu Fiol CMO de Hotelinking
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Marketing 3:15 Min read

The importance of automating your email marketing campaigns

Email marketing is a crucial technique for the hotel sector. Among other reasons, because it is a direct marketing strategy that makes it possible to provide a key service to the guest, improve your brand awareness and to foster your current guests’ loyalty, promoting, especially, direct sales.

Tomeu Fiol CMO de Hotelinking
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5 key reasons to invest in a hotel CRM
Marketing 2 Min read

5 key reasons to invest in a hotel CRM

CRM software is a crucial element that allows for effective communication and customer relationship management.

Tomeu Fiol CMO de Hotelinking
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Why is it crucial to verify your contacts’ email addresses?
Marketing 2:50 Min read

Why is it crucial to verify your contacts’ email addresses?

For hotels, it is now more important than ever for each of the actions and processes involved in the purchase cycle of their consumers to be verified, manageable and optimisable.

Tomeu Fiol CMO de Hotelinking
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